Center for Ecoliteracy: Analyzing Food Ads (p. 48-55)

How do marketing techniques influence what we eat? Today’s students must navigate a world filled with advertising and consumer marketing. By learning to examine this profusion of messages with a critical eye, they will be better able to make healthful and responsible food choices. Students will analyze food commercials or ads using Food Marketing Techniques.


Also, consider inviting students to bring in ads or digital photos of billboards that advertise food. Then, students can design ads that influence fellow students to make healthy food choices by choosing cabbage, broccoli, or cauliflower instead of the unhealthy foods found in the commercials and ads.